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I'm a Partner and the Managing Director of Decoded Advertising, a MediaMonks agency, based in Los Angeles.

 

This site includes some of my favorite work from my career prior to Decoded.

 

I grew up in a family of teachers and coaches in Shaker Heights, Ohio

and was an English Literature major at Dartmouth College. I am a former athlete, a massive consumer of sports, music, psychology and popular culture and a very proud husband and father living in Manhattan Beach, CA. 

My love of creativity is matched by my curiosity to understand the nuances of our complex world. I have career that exists at the intersection of art and science, using creativity as stimulus to understand how it inspires behaviors in different people and across different communication channels. 

I like to think of my career in advertising as strategic and creative pursuit with a scoreboard for the measured impact we drive on perceptions and actions.

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EXPERIENCE | EDUCATION

 

Decoded Advertising | Partner, Managing Director | April '17 -

72andSunny LA | Group Brand Director | May '15 - April '17

adidas | Coors Light | Coors Banquet | ESPN | Instagram | Erase the Hate

R/GA LA | Group Brand Director | Nov '13 - May '15

Beats by Dre | Netflix

 

Anomaly NY | Account Director | Oct '12 - Oct '13

Budweiser

 

BBH NY | Account Director | Oct '10 - Sep '12

Sprite | Commission on Presidential Debates | US Fund for UNICEF

 

BBDO NY | Account Director | Jun '05 - Oct '10

Gillette

 

Dartmouth College | Sep '01 - Jun '05

Bachelor of Art, English Literature

 

Shaker Heights High School | Aug '97 - Jun '01

 

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